Biden to kick off 'Bidenomics' branding with speech in Chicago
President Joe Biden is taking his economic philosophy, which emphasizes building the economy from the middle out and bottom up, on the road. The White House is going all in on "Bidenomics" branding as the 2024 election cycle heats up. President Joe Biden is taking his economic philosophy, which emphasizes building the economy from the middle out and bottom up, on the road with the first stop being in Chicago on Wednesday. There, he's expected tout his "Investing in America" agenda and significant pieces of legislation passed in his first term. "Now is the time where with all of those accomplishments, the president can take this message to the American people and say, this is what 'Bidenomics' is and here's what we have to show for it," White House principal deputy press secretary Olivia Dalton told reporters Tuesday. "Let's put our foot on the gas and keep moving forward instead of returning to these failed trickle-down polici...